It’s Diner Time

We launched "It's Diner Time" on Daylight Savings with a massive billboard in NYC that poured free coffee to groggy New Yorkers who lost an hour of sleep. Equipped with Wi-Fi, cushioned diner stools, and six taps pouring fresh hot coffee- Denny's was able to turn commute time, into Diner Time.

(Also ran Denny’s social media for a year and a half.)

Art Director: Adam DuBrueler
Copywriter: Tony Krol